Karen’s role involves identifying like-minded businesses, with complementary skills, services and solutions, and the potential to boost their international growth through a coalition business model. For Kiwi innovators and entrepreneurs who have a collaborative mind-set, Karen is able to activate NZTE’s international network of advisors and business development managers to deliver a range of services and in-market experiences. These may include market research and consumer insight studies, introductions to potential buyers or manufacturing partners, and strategic advice about establishing export sales, distribution and marketing channels. Her customer portfolio spans HealthTech, Creative Industries, Aviation and Education sectors.